Wear Your Hustle: The Story Behind Mantra Mode

In the heart of every startup founder’s pitch, in every coder’s sleepless night, and in every cup of chai brewed at 2 AM, there’s a story — a story of hustle, ambition, jugaad, and relentless drive. At Mantra Mode, we believe those stories deserve to be worn, not just told.

Welcome to India’s first streetwear brand dedicated to startup warriors, techies, and creators. A place where fashion meets the grind, and every design speaks the language of those who dare to build.

Why Mantra Mode?
Because "Eat. Sleep. Code. Repeat." is outdated.
•    The Indian startup ecosystem is evolving fast, but it brings with it long nights, relentless sprints, burn rates that spike harder than caffeine, and dreams bigger than Series A rounds. Yet in every office, co-working space, or café, founders, developers, and freelancers are still wearing generic tees that say nothing about the path they're carving.
•    That’s where Mantra Mode steps in. We turn startup struggles, founder relentlessness, and the tech hustle into bold, relatable fashion.

We're not just another apparel brand. We're a culture for those who:
•    Know what it's like to pitch 20 times before hearing a "yes"
•    Understand how debugging code at dawn becomes second nature
•    Believe that "Chai Pe Funding" isn't just a meme, it's a mindset
•    Realize that success isn’t handed over in a funding round, it’s built from scratch

Our Designs: More Than Just Graphics
At Mantra Mode, every design is rooted in the reality of builders like you.
Bootstrap Se Unicorn Tak
For founders scaling dreams from ₹0 to unicorn status, without shortcuts or handouts.
Mere Expenses Jal Rahe Hai, Bro
Because every freelancer and founder knows the pain of burn rates — both financial and mental.
SaaS, Chai & Scalable Dreams
For cloud-first builders and SaaS founders who ideate better at a local chai tapri than in a boardroom.

Each piece in our collection — from startup t-shirts to techie mugs, founder tote bags, and stickers — is designed to echo the voice of your journey.

Sustainable Fashion for Sustainable Hustlers
•    Today’s builders care about more than just profit. That’s why we’re committed to sustainability at every level
•    Our products are made using premium, bio-washed 100% cotton
•    We use eco-friendly, water-based inks that are toxin-free and non-hazardous
•    Every item is proudly made in India, supporting local creators and manufacturers
•    Because building the future shouldn’t come at the cost of the planet

Who Is Mantra Mode For?
If you’ve ever:
•    Pulled an all-nighter to ship a release
•    Said "Let’s pivot" and meant it
•    Turned caffeine into code, pitches, or campaigns
•    Believed that jugaad is a legitimate business strategy

Then Mantra Mode was made for you.

Whether you're a:
•    Startup Founder
•    Software Developer
•    Product Manager
•    Freelancer
•    Or a side-hustler with unicorn dreams

It’s time your wardrobe reflected your reality.

Join the Movement — Wear Your Story
We're here to redefine startup fashion in India. No more generic prints. No more uninspired tees. At Mantra Mode, every product is a reminder that success isn’t a destination. It’s every late-night deployment, every failed pitch, every line of code, and every cutting chai that got you a little closer.
It's time to wear your hustle with pride.

Explore the Collection: https://www.mantramode.in/collections/all
Follow us on Instagram: https://instagram.com/mantramode.in